Daily Skiff

Lisa Albert said she was never expecting a promotion, but that was exactly what she received when she was recently named director of communications in the university's Office of Communications.

The position was vacated by Tracy Syler-Jones earlier this year after she was named vice chancellor for marketing and communication at the university.

Albert said she had always thought of the possibility of moving toward the position of the director, but she was excited to actually receive the opportunity.

Albert said she now has the responsibility of overseeing the entire day-to-day operation of the communication office.

She said that while the communications department cannot do everything, it accomplishes quite a lot in the area of advancing and publicizing the university.

In the past, Albert said she was the go-to person anytime a crisis arose in the department.

"I was the media point person, the liaison that would help get valid and accurate information out there," Albert said.

Sandy Record, internal communications manager in the department, said Albert's competence and determined attitude have helped them in the past and will continue to do so in the future.

"She's been here four years, so she's been through some of everything with us," Record said.

Shawn Kornegay, associate director of communications, said in an e-mail that Albert had a track record of success in communications.

Kornegay wrote that Albert is especially knowledgeable about the university, considering Albert received her bachelor of science degree in journalism and advertising/public relations and her master's in strategic communication from TCU's Schieffer School of Journalism.

"I think Lisa will do a wonderful job, based on her previous work experience to TCU and her work experience here with the Office of Communications ... she is also a great leader, strategic thinker and very committed," Kornegay wrote.

Kornegay said Albert's definitive strengths include professional and educational experience and her ability to prioritize and multi-task simultaneously.

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